A 97-year-old Peruvian woman is the world's longest-running radio personality, according to Guinness World Records. Maruja Venegas has been broadcasting a children's show for 68 years. Venegas started Kids Club Radio on Dec. 18, 1944.
PERU RADIO RECORDAP Television-AP Clients Only Lima, Peru-26 November 2012SHOTLIST1. Wide of Maruja Venegas broadcasting her radio show form her home. Awards for her work fill the desk2. Mid of same3. SOUNDBITE (Spanish) Maruja Venegas, radio broadcaster:"I used to respond: (to the listeners) the name of this record is so and so. And from then on, I became the most famous broadcaster at that time, I was 15 years old."4. Cutaway of Venegas talking to Associated Press reporter5. SOUNDBITE (Spanish) Maruja Venegas, radio broadcaster:"Now, on the 18th (of December) we will celebrate 68 years (of the program Radio Club Infantil , "Kids Club Radio"), the children that were listeners have grown up, they're married. Today, they're grandparents. So, it's them, the grandparents that support me."6. Mid of Venegas looking through a photo album with photos of her professional career7. SOUNDBITE (Spanish) Maruja Venegas, radio broadcaster:"Never (referring to never accepting payment). My mother told me to never charge for the Kids Radio Club (Radio Club Infantil) program because it was for children and for the sick."8. Mid of Venegas looking through photo album9. Wide Venegas showing photos hanging on the wall inside her homeSTILL BLACK AND STILL WHITE PHOTOSMaruja Venegas handout photos-AP Clients Only dates and locations unknown 10. Close of Venegas when she was a young woman holding flowers 11. Close of Venegas with a group of women12. Wide of photographs hanging on the wall13. Close of children that were listeners of Kids' Club RadioSTORYLINEIt was the golden age of radio and World War II still raged when Maruja Venegas began broadcasting a show for Peru's children.Sixty-eight years later, her "Radio Club Infantil" (Kids Club Radio) is still on the air, making the 97-year-old Venegas the globe's longest-running radio personality, according to Guinness World Records.Venegas started out her broadcasting career as a popular announcer on music programs."I used to respond (to the listeners): the name of this record is so and so. And from then on, I became the most famous broadcaster at that time, I was 15 years old," said Venegas.At the request of government officials, she launched Kids Club Radio on Dec. 18, 1944 to entertain ailing children at a public hospital.Venegas' show became so popular in the 1950s that it drew Peru's top singers and performers. It had contests, helped make careers. Venegas now broadcasts from home using a telephone that's placed near her desk and transmits her voice as she talks to her listeners.Venegas began doing the show by telephone from home when she turned 90.The program that once aired twice a week is now down to a single half-hour slot at 6 p.m. on Sundays, carried by Santa Rosa, a religion-oriented station. She still plans her own programs, which always include a story, music, advice and commentary."The children that were listeners have grown up, they're married. Today, they're grandparents. So, it's them, the grandparents that support me," said Venegas. Venegas says she does the program without pay."My mother told me to never charge for the Kids Radio Club program because it was for children and for the sick."She could have used the money.Venegas, who never married, has limited funds and like most people her age, physical limitations to address. She says she suffers from diabetes and has lost her sight on one eye.She lives alone on an $870 a month pension that is not sufficient to support her and the 89-year-old sister with whom she lives. In order to pay the two people who care for them, she had to sell the second floor of her house.Now, she's thinking of selling part of the first floor.