Creating Game Changing Moments Using Business Analytics
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In Chapter 9 of 13 in his 2011 Capture Your Flag interview with host Erik Michielsen, data analytics expert Ken Rona answers "What Do You Enjoy Most About Telling Stories with Data?" Coming from an academic background, Rona finds delivering game changing moments a highlight in his work. By using business analytics and data, Rona can come across something new and create that game changing analysis that changes strategy at scale and creates very large bottom line impact.